AMP to bring electrified American SUV to Detroit

By Zach BowmanRSS feed

Amp Electric Vehicles is headed to the Detroit Auto Show next month with a new electric vehicle. The company is keeping the specifics of the model to itself at the moment, but we do know that the next battery-operated offering from the company will make use of an “iconic American SUV” as its platform. If we were the betting types, we’d put our hardly-earned dollars on the company pulling the sheets back on a Jeep Grand Cherokee EV. Amp has already unveiled an electrified Mercedes-Benz ML, and the two heavyweight bruisers share a common ancestry.

AutoblogGreen recently sat down with Amp CEO Jim Taylor, who said that the move to create another SUV stemmed from the fact that some fleet managers simply couldn’t afford the more expensive Mercedes-Benz. In addition, the company wanted to be able to offer a domestic vehicle after abandoning plans for a Chevrolet Equinox conversion.

The company says that the final product will offer 100 miles of electric range or more while delivering buyers the same aesthetics and capability as its internal combustion sibling. Visitors to the 2012 Detroit Auto Show will be able to hop in and go for a ride as part of the show’s Ride & Drive track. Hit the jump to see the full press release for yourself.

Show full PR text
AMP to Show a New All-Electric SUV at Detroit International Auto Show— AMP will participate in the 2012 Detroit International Auto Show and announce a new 100% electric SUV
— A running prototype will be made available at the Show’s Ride & Drive Track
— First opportunity for automotive press, industry experts to drive new SUV

CINCINNATI, Dec. 8, 2011– AMP Holding Inc. (OTCBB and OTCQB: AMPD), an electric vehicle company, specializing in SUV Electric Vehicles, today announced that the company will unveil an expansion of their product line with an iconic American SUV – now 100% electric.

The new AMP model is based on a vehicle with an All-American image. The new model is designed to be attractive to fleet users in the United States who desire to take a public stance on zero-carbon and zero-emissions. Final assembly of the vehicle will be done at AMP’s new Ohio production facility, which will also build AMP’s 100% electric Mercedes Benz ML model.

The official unveiling of this new all-electric vehicle will occur at the 2012 North American International Auto Show (NAIAS) in Detroit in January. A running prototype of the groundbreaking EV will be on-hand for test drives on the Ride & Drive Track.

“The new AMP model is our latest 100% electric offering and a demonstration of our proprietary technology for SUVs, giving a driving range of 100+ miles. Where most EVs are small, compact or subcompact, our mission is to give our EV buyers vehicles that the greatest percent of the car-buying public prefers,” said Jim Taylor, AMP CEO. “The opportunity to test drive it at the Detroit Show will give visitors a first hand experience of what we have achieved in this state of the art electric SUV.”

Along with the Mercedes ML, the addition of this new model AMP will give EV buyers two great SUV choices in the emerging EV market.

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